Archive for September, 2009


Tomorrow, my friends from Daily Challenge.org, the social network for Do Gooders is teaming up with Second Cup and Silk to encourage people to pay it backward by buying a coffee for the person behind them at any Second Cup across Ontario.
Here is the run down, you buy a coffee or any beverage from Second [...]


Here is the presentation from Facebook and Nielsen, announcing their partnership and several interesting new advertising products they are rolling out at Advertising Week in New York City.
It seems Facebook Advertising is growing up and it comes as no suprise that Facebook is now also profitable.
I have been impressed in the results with several of [...]


This weekend Toronto is getting together with some of the smartest technology, startup and marketing folks to party for a good cause.
I will be there and I would recommend you join us. It is a hollywood party to tie into TIFF and I may or may not be rocking a red bow tie, just saying.
More [...]


I am always fascinated when people claim that a certain online channel or medium is better or more effective than another. I take a tool agnostic approach and prefer to only use a tool if it fits the specific role needed to contribute to the integrated campaign, rather than which one is better.
Today I came [...]


via the Onion


About



The world around us is changing and we all are looking for the leaders to show us where this road will take us.

Ambitious and passionate in equal measure, Daniel Patricio is a digital marketing and community strategist who develops social media campaigns and consults to brands on marketing in the digital age.
He is the founder and CEO of Orange Rhino Media and founded GenY Toronto a meetup for young people in the startup, marketing and tech industries.
He has worked, consulted and advised to national and international brands in the pharmaceutical, banking, cosmetics, liquor, university and small business sectors.

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