Archive for the ‘digital media’ Category


The print newspaper is endangered but journalism is what will keep it alive.
Their dire situation does not stem from a dissipation of the thirst for knowledge; in fact I would argue that today’s generation consumes more information, multimedia and news than any before us.
Information is real-time, free and available from cellphones, mp3 players, syndicated digital [...]


Just after midnight April 1st, Blackberry put forward their answer to the iPhone and Android App stores – Blackberry App World.
When I tested it from my Blackberry Storm I could attest to the slick new interface and a definite premium spin on the apps available. Though there is the obligatory fart app, there seems to [...]


I am part of the generation that was raised on Napster and where buying music was a considered a novelty.
Where is the music industry going in the future and how will they find a way to bring back the lost pirates of generation Y?
Already we have seen the upsurgence of “Myspace bands” that have gained [...]


About



The world around us is changing and we all are looking for the leaders to show us where this road will take us.

Ambitious and passionate in equal measure, Daniel Patricio is a digital marketing and community strategist who develops social media campaigns and consults to brands on marketing in the digital age.
He is the founder and CEO of Orange Rhino Media and founded GenY Toronto a meetup for young people in the startup, marketing and tech industries.
He has worked, consulted and advised to national and international brands in the pharmaceutical, banking, cosmetics, liquor, university and small business sectors.

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