Posts Tagged ‘small business’

Lessons On Building Passionate Communities From Small Business

In: Brand communities

9 Nov 2009

I have always said small businesses have the biggest potential in building communities through social media. It is not that they have the most to gain but rather that so many small business are built around real passionate communities. It is going to take a while for many larger brands to ‘get it’ since they [...]


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The world around us is changing and we all are looking for the leaders to show us where this road will take us.

Ambitious and passionate in equal measure, Daniel Patricio is a digital marketing and community strategist who develops social media campaigns and consults to brands on marketing in the digital age.
He is the founder and CEO of Orange Rhino Media and founded GenY Toronto a meetup for young people in the startup, marketing and tech industries.
He has worked, consulted and advised to national and international brands in the pharmaceutical, banking, cosmetics, liquor, university and small business sectors.

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